Norwich University names new vice president for enrollment management

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Norwich University has named Greg Matthews as the new vice president for enrollment management responsible for the admissions and financial aid operational units and working on branding and recruitment beginning June 1.

Matthews is a proven enrollment management and financial aid leader with 26 years of experience in higher education including Landmark College, Colby-Sawyer College and Ohio Wesleyan University.

As the new vice president, Matthews will develop a comprehensive strategy for recruitment and selection of a talented, diverse student population that values the exceptional environmental and educational experience Norwich University offers.

“Higher education is experiencing greater external pressures and scrutiny, as well as growing  competition  for  a  declining  population  of  high  school  students,  particularly  in  the northeast,” said President Richard W. Schneider.

“Matthews’ distinctive set of skills are well matched to provide the pivotal leadership needed to build on the current successes of Norwich University. It is critical  for  a leader  in higher education  to  be  collaborative,   innovative  and  to  possess  a  strong  understanding  of  market analysis,  enrollment  management,  financial  aid,  and  the ability  to  strategically  use  data  to maximize opportunities for Norwich. I am confident that Mr. Matthews is that leader.”

“Norwich University provides not only great academic programs, but delivers a distinctive student experience for both cadets and civilian students that prepares them for life and work after graduation,” Matthews said. “I feel fortunate that I have the opportunity to represent this remarkable institution.”